Apple is hosting the 2022 Worldwide Developers Conference (WWDC) from June 6 to 10, an online event that is expected to involve leading experts and advocates in the tech space.
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In the lead-up to the 33rd edition of the annual Worldwide Developers Conference (WWDC) set to commence today June 6, the tech giant, Apple, has made public its plans to display the developments of its four new devices and software models, namely; macOS Monterey, iOS 15, iPadOS 15, and watchOS 8.
Aside from that, fanatical forums like MacRumours that center their scope around supporting and debating Apple’s advancement pointed out that by blocking the Memoji characters, an augmented reality (AR) mode is revealed with three trading card characters available for claiming.
These characters (Memoji) are now a continuous fixture in Apple’s consumer branding strategy for years back, as the firm recognized the cultural affiliation for mascot and memes brand marketing strategies.
At the conference, the cards are expected to be positioned as Web 2 elements that are used for collectible purposes, with no intrinsic or tradable value.
However, based on their visual semblance with the avatars developed by RTFKT Studios’ CloneX and animated cards by Gary Vaynerchuk’s VeeFriends Series 2, the Easter egg component has sparked a lot of speculation within the nonfungible token (NFT) space about the possibility of future Apple NFTs.
At the Apple’s Q1 2022 earnings call, CEO Tim Cook disclosed a lot of optimism for the societal adoption of augmented reality (AR) and metaverse technologies, stressing the firm’s plans to ‘invest accordingly’ in the emerging industry.
Apple’s mixed-reality headset, which offers virtual and augmented functionalities, was scheduled for release during the WWDC conference. Nevertheless, after encountering some technical issues in development, such a prospect appears unlikely.
The firm recently applied for a trademark license for RealityOS, which allegedly is the operating software for the mixed-reality headset.
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